TIDAL is not about creating a new service, it’s about creating a better one. A service which makes the experience better for both the fans and the artists.
TIDAL doesn’t have all of the answers but the priorities here are simple: Support the artists, create a sustainable music industry, and deliver the high quality music and experiences that fans crave.
TIDAL is very much a work in progress, but the service’s artist-owners believe it is absolutely on the right path to creating a better music industry for musicians, and a far better, higher-quality experience for fans. We’re already delivering this through exclusive content and programs like TIDAL X, TIDAL Rising and TIDAL Discovery, all of which give fans unique experiences while simultaneously supporting artists of all levels.