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TIDAL Rising

TIDAL Rising is a program dedicated to artists from around the globe who have passionate fan bases and are ready to reach a wider audience with their music.

On an ongoing basis TIDAL curates and features a select group of artists across genres from around the world, with support from our artist & label relations, editorial, marketing, promotions, public relations, and social media teams, to introduce fans to vibrant and dynamic music they may have otherwise missed.

TIDAL Rising artists can leverage the following benefits:

Prominent Placement On TIDAL - Any album or single release, video content piece, or playlist or editorial content piece will be featured on the TIDAL front page and be allotted a slot in the “What’s New” section, the most visited placement area on TIDAL.


Press Photos - Fully-funded and produced professional photo shoot for artists to create incredible high-resolution images.


Public Relations Support - PR team will provide support to ensure good rollout plans are in place for releases, and will accompany artist to events if needed.


Artist Imaging - Provide a professional stylist to help artist with wardrobe, hair, and makeup, as well as other aspects such as media training.


Tour Support - This speaks to the core values of artists supporting artists. The premise is simple: TIDAL’s Tour Support is a fund for TIDAL Rising artists that never has to be re-couped or paid back. This may include facilitation of everything from van rentals to equipment rentals to fuel to hotel and any other needs that may arise for the band on the road.


Music Videos - TIDAL can provide funding and help connect artists with great and established music video directors so that newer artists can create incredible and professional music videos.
Custom Editorial And Video Content - Video and editorial features that allow fans to really get an in-depth look at an artist and their musical persona.


Live Show Bookings or Premium Show Placements - Valuable opportunities to perform for tastemakers, industry heavyweights, and fans.

At TIDAL, we are invested in the growth and long-term success of artists, as well as making sure they’re heard by as large an audience as possible. This special and carefully designed program cultivates artists in a way that aims to change the paradigm of the music industry and empower those with a voice that deserve to be heard.


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